Thanks!
From: Christina Winslow <Christina@bellaluna.us.com>
To: everythingdoterra@googlegroups.com
Sent: Fri, July 2, 2010 11:11:40 AM
Subject: [Everything doTERRA] Benefits of Essential Oils Business Book
Thank you all for your interest in the book. I have had a lot of emails that want to know more information on how the book can help them so I am sending some additional information for those of you who are interested. Thank you for the opportunity to share my vision.
Blessings,
Christina CalistoWinslow
Thank you for your interest. I teach business classes to help the small business owner in the alternative health industry with the focus on essential oils. I had so many requests to put my classes and one on one coaching into a book that I finally took on the project and produced the business book. There are several ways the book can help people in their essential oils business; however, I don't know your background and what you want specifically so I will give you a general overview of the benefits.
1. The book will help the new person to network marketing & essential oils to understand the benefits of this type of business model and the important ground floor opportunity we are in right now. This will help you to have another avenue to sell the benefits of building a doTERRA downline to your prospective customers by them reading it from another source other then company literature. I wrote the book company neutral for a reason. You can use this book for doTERRA prospects that come from Young Living or other mlm companies if you are using it to promote your business. The only way readers have been given to contact me is through the publisher because I am not using this book to build my own downline. This is a tool for you to use and promote your oil business with.
2. You can use this book to get ideas on new ways to market your business, create a business plan and expand your marketing efforts. The book is based on helping you to create additional cash flow while you build a downline. The book is not based on the party or the event business model (although it works great for some people) I wrote the book to give people other ways to grow their business.
3. You can sell the book if you have a retail sales tax license. You can sell it online, at shows, to massage schools, fairs, etc. if you would like to create revenue and a database to market to later about the oils.
4. You can teach business classes off of the book and charge for the class and a materials fee and sell the book at a markup.
5. You can use this book to train your downline if you don't have time to. Many of us are building a downline on the side and we don't have enough time to train everyone. Also, many of us have downline members out of state or out of the country and it is not easy to reach people to train them, the book does the work for you.
6. You can use this book as a way to reach people in other oil network marketing companies who would never buy your oils but would buy the book from you which helps you to capture revenues from networking outside of your prospective doTERRA customers.
7. You can give the business book away to anyone purchasing the $500 enrollment kit or higher – I do this all the time with Rob's reference guide and Tamalu's 216 ways brochure, the business book might appeal to the potential business builders.
8. You can use the business training for your other businesses. I already have readers giving me feedback that they are using my business plan, sales, and marketing information to grow their other small businesses.
9. This book is also easy for you to get to your international clients. It is being sold in Italy, Japan, UK, China, the Netherlands, Australia, South Africa, and Germany. So it is readily available for an international market.
So, without knowing your specific business model, background and goals for your doTERRA business, I cannot give you more targeted information. Hopefully, you see something in the general overview that appeals to you and that will help you. I wish you much success and please feel free to contact me if you have additional questions!
Thank You for your inquiry!
Christina Calisto Winslow
If you would like a copy of the book please go to www.toolstoprosperity.com
International: www.amazon.co.uk or google the book with my name and you can choose which country you would like to buy the book from.
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